Learn more about how faculty in the College of Business are having a positive impact on our region
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A new book written by a professor of project management in the College of Business at 甜瓜视频app is designed to help members of business organizations improve their skills in both project management skills and knowledge management.
Joe Giordano, assistant professor of accounting in the WCU College of Business, conducted a study of the dilution effect 鈥� that is, the impact of superfluous factors 鈥� on internal auditors and their judgment of risk factors within an organization.
While most sports fans look at the changing landscape of intercollegiate athletics 鈥� including the transfer portal and financial compensation for players 鈥� through the perspective of the impact on their favorite teams, two professors in 甜瓜视频app鈥檚 College of Business are examining the issue from a different angle.
A faculty member from the 甜瓜视频app College of Business has teamed up with staff in the WCU Office of Financial Aid to develop a pilot program to help young adults improve their financial literacy skills.
Marketing professionals who work for sport organizations must realize that a 鈥渙ne-size-fits-all鈥� approach to trying to entice a mom and dad to bring the kids to the ballpark is no longer an effective method to reach those potential customers in a time of increasingly diverse family structures decades removed from 鈥淟eave it to Beaver.鈥�
A recent study by a group of 甜瓜视频app professors in the College of Business indicates that leveraging applications that utilize artificial intelligence holds promise for test preparation and job interview practice by students, with potential benefits beyond academia.
